Tell us the treatment
Choose service, London area, budget, time and whether you want salon, home or hotel.
London beta · same-day slots · protected deposit
Beauty appointments in London, matched to a vetted pro in minutes.
For nails, brows, lashes, hair and makeup when you want a serious pro without scrolling through directories or chasing replies.
3 min average first match
£20 typical protected deposit
7am-11pm London availability goal
Book without the back-and-forth
Built for London's fast beauty routines
Inspired by the best booking marketplaces, but focused on instant requests: choose the treatment, area and budget, then GlowNow sends the job to the right available pro.
No endless DMs
Clients send one structured request.
Vetted London pros
Identity, portfolio and payout checks.
Deposit after acceptance
No card charge before a pro confirms.
Built for same-day
Great for last-minute beauty routines.
How it works
A booking flow that feels closer to Uber than a salon directory
GlowNow routes it
The request goes to the best available pro based on fit, price and open slots.
The pro accepts
If they decline, the request automatically moves to the next suitable match.
Deposit locks the slot
The client pays a protected deposit only after acceptance, reducing no-shows.
1
Client account
Verified request
EC
Ella Carter
Demo account not verified
2
Beauty request
What do you need?
3
Smart matching
Provider queue
Ready to match
Verify the demo account and send the request.
Why this match?
Service fit, London area, budget and calendar availability.
Account
Search
Notify
Deposit
4
Booking
Protected deposit
Estimated total
£55
Deposit
£20
Status
Waiting for acceptance
Secure checkout model
Card details should be handled by Stripe or another regulated payment provider. GlowNow only stores booking and deposit status.
Booking confirmed
Live marketplace demo
Demand the admin team would see on launch day
London launch wedge
Start narrow, win trust, then expand
Best first market: BIAB nails and brows in Shoreditch, Soho and Chelsea. These are frequent, visual, time-sensitive services where clients already compare portfolios and pros suffer from no-shows.
For London beauty pros
Receive filtered requests with deposits, not endless DMs.
Available today 16:00-20:00
For freelancers and salons
Accept only the jobs that fit your diary, area and price.
GlowNow filters requests by treatment, budget, location and availability. The client pays a protected deposit after acceptance, reducing no-shows and wasted conversations.
Clear request inbox
Protected calendar
Deposit before booking
!
Inbox
New request
No active request
Waiting for a client request
When the client starts matching, the best-fit London pro receives the request here.
2
Profile
Amelia Hart Studio
96%
Profile complete
Identity checked
Portfolio approved
Cancellation policy set
Payout account verified
3
Calendar
Today in London
4
Business
Revenue and commission
Monthly revenue
£3,840
No-show reduction
42%
Accepted jobs
18
Commission
12%
Trust and safety
Designed for trust before scaling across London.
Verified accounts
Email, phone, strong password checks and identity review for beauty pros before they can accept paid requests.
Protected deposits
The client pays only after the pro accepts. Card details should be processed by Stripe, not stored by GlowNow.
UK GDPR ready
Minimal personal data, clear consent, account deletion, data export and audit trails for sensitive actions.
Audit trail
Every important action is logged: account verification, request sent, pro notified, accepted, declined and deposit paid.
A
Admin